From ASMR (Autonomous Sensory Meridian Response), hilarious ring videos, “TikTok made me buy it,” cute animals, and highly interactive videos, the world of video marketing and how we make videos, is changing every day. Video content is an undeniable part of marketing used by every niche and industry. According to Wyzowl, people share videos twiceRead more.
Content atomization can help you re-imagine how you strengthen the reach and impact of your marketing efforts, but what does atomization really entail, and how is it favorable for your business at all? Your business has a story to tell. Content is vital for building and maintaining credibility, sparking customer interest, and establishing healthy relationshipsRead more.
Understanding your customers and what they want is essential to learning their needs. This allows for creating a successful marketing communications experience that incorporates the stages of your business funnel. However, the customer journey and their movement through the funnel can often be missed by over 61% of departments and decision-makers. Keep in mind that obtainingRead more.
With the power of graphic design, a message can travel around the world and bring people together through social media. Graphic design is one of the most powerful tools in content marketing. No campaign or feed is complete without art, whether you are trying to reach stakeholders, decision-makers, leads, clients, or create a following. TheRead more.
Storytelling is one of the essential marketing tools, but with storydoing entering the picture, the way we do marketing is changing. From the birth of humankind, storytelling has been a staple of communication, a way to pass down history and connect with others. Storytelling has always been considered an essential tool for presenting a company’sRead more.