From ASMR (Autonomous Sensory Meridian Response), hilarious ring videos, “TikTok made me buy it,” cute animals, and highly interactive videos, the world of video marketing and how we make videos, is changing every day. Video content is an undeniable part of marketing used by every niche and industry. According to Wyzowl, people share videos twiceRead more.
Public Relations play a key role in developing your brand, engaging the right audiences, and earning trust. For years, public relations has been a challenge for all businesses, no matter their size or location. Figuring out what public relations consist of and its actual impact has been a debate that has puzzled many. Public relationsRead more.
Leaders know one can only go so far without effective internal and external communications. Successful businesses are built on solid communication and the trust it builds. Strong communications are at the foundation of successful businesses. So whether you are just starting your company or have been at its helm for years, it’s always a goodRead more.
In a post-pandemic world where remote and hybrid working is the new norm, your team might be struggling to stay motivated, mentally healthy, and connected. Communication is the key to success, and learning new ways of practicing it through effective and robust internal communications can make all the difference in positively connecting with your employeesRead more.
In this new era, communication is evolving! Here are some trends to help keep you relevant. The last two years have changed the way companies communicate. Strategies continue to adapt as research and trends of the post-pandemic era emerge. As we move through 2022, strategic communications will be crucial for organizations to continue engaging withRead more.
The new reality the world is now facing due to the COVID-19 outbreak and social uprisings has brought with it unforeseen challenges and has forced a complete restructuring of how we do and run a business. Now more than ever, business leaders must step up to the plate and invest in their Organizational Brand Equity (OBE) toRead more.
One of the goals every company seeks is scalability –your business’ ability to adapt to the changes of the times while continuing to meet market needs. Your brand continues to grow in all aspects of its operations. Your products and services can be exported as part of organic and exponential growth. This was a greatRead more.
As many are recovering from the pandemic, many leaders are putting their employees first. Every great leader knows that employees are the beating heart of any business, and reliable internal communications keep it alive and pumping. Effective internal communication within a company helps ensure that all organization members work collaboratively towards a common goal. ItRead more.
El Programa Comunitario Better Care busca apoyar organizaciones sin fines de lucro en Puerto Rico. San Juan, PR – Abarca anunció hoy el lanzamiento del Programa Comunitario Better Care, una iniciativa filantrópica que busca apoyar la labor de organizaciones sin fines de lucro relacionadas con la salud que trabajan para mejorar la calidad de vida de sus comunidades enRead more.