Category: Operations

Make agile & data-driven marketing decisions with operational excellence

Making decisions can be as easy as pie but making the right and well-thought-out decision takes operational excellence and big data.  In a fast-paced world, operational excellence and tech, such as big data, are essential for a successful transformation, operations, culture, keeping ahead of the game, and most importantly, reaching your desired business goals. At

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What is a Data-Informed Corporate Culture & How to Create it?

Today, data is more valuable than gold. Data and analytics empower business leaders and employees to take more accurate and reliable initiatives and decision-making. By putting data at the center of your business initiatives, your company can discover patterns to implement better and more efficient operations. There is no question that without implementing data and

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How to Make the Most out of Your Marketing Budget

From big and midsized companies to family-owned businesses, managing your marketing budget, allocating, and figuring out what to cover with the budget can be tricky and require a lot of foresight and planning.  Our advisors have put together a list of actions to consider to help you better understand how to make the most out

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Cultivating Team Motivation & Productivity in the Workplace

In a post-pandemic world where remote and hybrid working is the new norm,  your team might be struggling to stay motivated, mentally healthy, and connected. Communication is the key to success, and learning new ways of practicing it through effective and robust internal communications can make all the difference in positively connecting with your employees

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6 Tips on how to Make a Good Impression with Potential Investors

Our brains are wired to make snap judgments about our surroundings and the people around us. We remember the most memorable events, how someone made us feel, how they carried themselves, and how they expressed crucial information. Your potential investors are no different! However, our Advisors know that navigating this world can be tricky, so

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Anticipation as key to Shielding Your Brand’s Reputation

A crisis is an unexpected yet, expected part of managing an organization. At least 95% of companies will face a crisis dealing with their reputation. Timely constructing and planning for a crisis is critical to lessen the impacts generated that could threaten your brand’s reputation. That being said, anticipation and preparedness make a large difference

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The Business Lessons & Trends we Learned Post-Pandemic

The pandemic brought the business world a lot of valuable lessons and a learning curb for thriving in our endeavors.  Our partners at WorldCom compiled a report based on lessons and trends learned in a post-pandemic business environment.  What we learned from e-commerce E-commerce might be over 25-years old; however, many sectors and businesses launched

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The Changing Landscape of Hiring & Employee Retention

Companies struggle for air as a big wave of employee resignation sweeps the business world. COVID-19 and other factors have triggered the ultimate great resignation, and companies are struggling with how to keep their employees content. As companies begin to see the end of the pandemic tunnel, keeping employees and attracting new ones is becoming

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Puente Empresarial: El exfuncionario del Departamento de Desarrollo Económico, Antonio Duarte, guiará a compañías locales hacia la internacionalización

Por: Marian Díaz, El Nuevo Día Antonio Duarte-Pino, quien fuera subsecretario del Departamento de Desarrollo Económico y Comercio (DDEC) en este cuatrienio -renunció al cargo en agosto pasado, acaba de establecer su firma de consultoría enfocada en optimizar las estrategias de mercadeo de las compañías locales, de manera que estas puedan entrar a los mercados

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The Importance of Project Management in Marketing

In today’s business environment, all companies deal with many different projects and initiatives that must be carried out at the same time to meet the established financial goals. When considering the number of tasks that need to be done daily and managing multiple priorities, it can be easy to get overwhelmed. This is where project management comes in.

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