Category: Communications

Miami, A Multicultural Melting Pot

It is no secret that Miami is the place to be. With its waves so blue and one of the most popular vacation places globally. Miami has so much to offer beyond its fantastic lively nightlife, beaches, culinary and hospitality world, shopping, sports, and weather. It is ranked 26th out of 200 main global business

Read more.

News in Latin America – Managing the news cycle in Latin America

Latin America is well-positioned in a great place as both a consumer and news and media creator. While freedom of the press might look different in some countries, each country offers opportunities and excellent news coverage. In Latin America, a healthy percentage of users paid for digital news. For example, 18% paid for news in

Read more.

Unicorns hablan español e português: Startups in Latin American

The business and entrepreneurship world is evolving like fire and bringing large numbers and innovation. Latin American ventures and businesses have rapidly changed in the last few years, with venture capital investments totaling up to USD$4,100 in Latin America.1 Around 23% of the Latin American and Caribbean population has been embracing entrepreneurship and creating new

Read more.

The Value Visuals Bring to your Brand

From the point of view of a Designer, Photographer, and Visual Learner.  Over two-thirds of people are visual learners who engage more with social media posts, emails, ads, and content containing images rather than just text. Not only is content with images easier to digest and more likely to catch your attention, but they make

Read more.
10 . Jan . 2023 Uncategorized

The current digital media landscape in the Dominican Republic

The Dominican Republic is home to various media outlets such as newspapers, printed and digital media, TV, radio, broadcasting, social media, and freedom of speech. The Dominican Republic guarantees freedom of the press and imposes imprisonment on journalists guilty of crimes such as libel and defamation. Although the country has experienced some turmoil in the

Read more.

Que Suene la Tambora: Expanding your Business to the Dominican Republic

In today’s climate, it is crucial to fully understand how leaders can support a company’s ongoing growth. Broadening into new markets can help businesses adapt to evolving consumer needs and industry trends. As companies grow and spread globally, leaders need to be aware of cultural differences and backgrounds to appeal to new places and know

Read more.
10 . Jan . 2023 Uncategorized

A Sea of Business Opportunities in the Caribbean

The Caribbean might just be the place you need to be not only to live life on a relaxing, sunny, pristine beach but to start or expand your business in a region flourishing with endless business opportunities. If you are thinking of expanding your business to the Caribbean, some of the top locations to consider

Read more.

BE Fest 2022 Recap: Business Learning and Educating Together

Magic happens when Hispanic leaders get together to talk and celebrate business in Puerto Rico.  San Juan, PR – BE Fest hosted the 2022 event with Hispanic leaders and industry professionals this past week on a full mind-blowing day. The BE Fest is one of the largest, most inclusive, and most accessible annual events catering

Read more.

Retail Digital Transformation: Best Practices & Top Trends

Retail is only as successful as it is today with the power of technology! So, bridge the gap between your store and consumer, and reach your goals with these popular trends.  Every business has gone or needs to undergo an intense digital transformation to be more productive, motivate employees, and increase value and financial prosperity.

Read more.
22 . Aug . 2022 Uncategorized

The media landscape in Latin America after COVID-19

It’s no secret that COVID-19 forever changed the world as we know it, including how we do news, advertise, use the internet, and shop — with e-Commerce growing exponentially globally. Likewise, the ways in which we communicate and receive news have also transformed. Recent studies show that consumers are primarily attracted to major news organizations,

Read more.